Pesona: Commercial Platform of Jember Fashion Carnival to Augment Economic Transformation Inclusivity and Diversity
Keywords:
Inclusive Economic Transformation, Tourism Sector, SMEs, Integrated MarketplacesAbstract
Inclusive Economic Transformation fosters dialogue among tourism stakeholders and MSMEs, spreading opportunities within the community and propelling Indonesia towards success. The World Economic Forum (WEF) defines inclusive economics as achieving high growth, fair income distribution, poverty reduction, and broadened access to opportunities. The Jember Fashion Carnival (JFC) embodies this concept by merging fashion creativity with local tourism to boost MSMEs in Jember. Accounting within the JFC costume business is unique, requiring a tailored booking and sales system amid existing marketplace challenges. This study adopts a mixed-method approach, utilizing system development to address these issues. The sequential life cycle analysis results in the PESONA Application (Platform for Exclusive Stylish Authentic Nusantara), a marketplace designed to meet JFC entrepreneurs' needs. This research bolsters inclusive economics in tourism and MSMEs, fostering sustainable economic growth.
References
Barauh, S. B. (2021). Vibrant MSMEs-towards inclusive Growth.
Barkatullah, A. H. (2019). Hukum Transaksi Elektronik di Indonesia: sebagai pedoman dalam menghadapi era digital Bisnis e-commerce di Indonesia. Nusamedia.
Bestari, A. R. (2020). Kebijakan Publik DJKN dan Ekonomi yang Inklusif dan Berdaya Saing. Kementrian Keuangan Republik Indonesia.
Daerah, D. E. (2023). Jember Fashion Carnaval. Eventdaerah Kemenparekraf. https://eventdaerah.kemenparekraf.go.id/detail-event/jember-fashion-carnaval
Endris, E., & Kassegn, A. (2022). The role of micro, small and medium enterprises (MSMEs) to the sustainable development of sub-Saharan Africa and its challenges: a systematic review of evidence from Ethiopia. Journal of Innovation and Entrepreneurship, 11(1), 20.
Gunawijaya, J. (2020). Jember Fashion Carnaval: Tourism Catalyst of East Java. 3rd International Conference on Vocational Higher Education (ICVHE 2018), 458–465.
Kadaba, D. M. K. M., Aithal, P. S., & KRS, S. (2023). Government initiatives and digital innovation for Atma Nirbhar MSMEs/SMEs: To achieve sustainable and inclusive economic growth. International Journal of Management, Technology, and Social Sciences (IJMTS), 8(1), 68–82.
Karnowahadi, Endang Sulistiyani, & Dody Setyadi. (2022). The Impact of the COVID-19 Pandemic on the Tourism Sector in Jawa Tengah Province. Entrepreneurship and Small Business Research, 1(3), 44–52. https://doi.org/10.55980/esber.v1i3.50
Kusumawati, A., Pangestuti, E., & Supriono, S. (2022). The antecedent of event attachment influence on tourism sustainability: the case of Jember Fashion Carnaval, Indonesia. International Journal of Tourism Cities, 8(4), 1000–1018.
Kwilinski, A., Lyulyov, O., & Pimonenko, T. (2023). Inclusive Economic Growth: Relationship between Energy and Governance Efficiency. Energies, 16(6), 1–16. https://doi.org/10.3390/en16062511
Manaf, A. S. (2018). Implementasi Komunikasi Pemasaran Pariwisata Jember Fashion Carnaval the Implementation of Tourism Marketing Communication Jember Fashion Carnaval.
Mohammad, N. D. (2020). DINAMIKA BUDAYA TAHUNAN JEMBER FASHION CARNAVAL (JFC). AESTHETICS: Jurnal Fakultas Sastra Universitas Gresik, 9(1).
Mulugeta, A. (2024). Role of Project Management Methodologies in Enhancing Innovation Adoption in Ethiopia. International Journal of Project Management, 6(2), 1–13.
Nanthagopan, Y. (2021). Review and comparison of multi-method and mixed method application in research studies. Journal of Advanced Research, 2(3), 55–78.
Papanikos, G. T. (2024). The Future of Globalization. Future, 10(2), 87–108.
RI, S. J. D. (2023). Puteri Komarudin Ajak Pelaku UMKM Masuk ke Ekosistem Digital. Perlementaria (Www.Dpr.Go.Id). https://www.dpr.go.id/berita/detail/id/47983/t/Puteri Komarudin Ajak Pelaku UMKM Masuk ke Ekosistem Digital#:~:text=DEWAN PERWAKILAN RAKYAT REPUBLIK INDONESIA,-CARI&text=PARLEMENTARIA%2C Jakarta - Pemerintah mencatat jumlah,juta UMKM bisa go digital.
Rudiyanto, B., Rachmanita, R. E., & ... (2023). Dasar-Dasar Pemasangan Panel Surya. In … Panel Surya. https://sipora.polije.ac.id/27973/2/ebook panel surya.pdf
Saqer, A. (2023). Repackaging growth at Davos: the World Economic Forum’s inclusive growth and development approach. Review of International Political Economy, 30(3), 914–938.
Sulistiowati, T. (2019). Musim Karnaval Tujuh Belasan, Pengusaha Kostum Panen Rezeki. Kontan.Co.Id. https://peluangusaha.kontan.co.id/news/musim-karnaval-tujuhbelasan-pengusaha-kostum-panen-rezeki
Wahid, A. A. (2020). Analisis metode waterfall untuk pengembangan sistem informasi. J. Ilmu-Ilmu Inform. Dan Manaj. STMIK, No. November, 1–5.
Warta. (2024). Mewujudkan Ekonomi Inklusif dari Sektor Pariwisata dan UMKM. Portal Berita Pemerintah Yogyakarta.
Yulianto, E. (2021). The effect of festival quality on revisit intention: mediating role of destination image in Jember fashion carnaval, Jember, Indonesia. Geo Journal of Tourism and Geosites, 38(4), 1195–1202.
Downloads
Published
How to Cite
Conference Proceedings Volume
Section
License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
